Since the startup in 2016, kids have been the kernel to our mission. we believe that kids do not play to learn, but kids learn because they play. Driven by our mission to naturally develop the kids' abilities and support their development, we collaborate with the world renowned design schools and employ toy designers globally to combine imaginative toy designs with high-quality materials. But what is more important is the fun and joy that kids experience when they play with our toys. our loyal customers are based in North America, Europe and Asia.Understanding the trust that parents place in us, we serve as their reliable partner as they navigate the various stages of parenthood. We not only offer the parents and their kids a broad selection of products to create magical playtime memories, but also provide the resources necessary to keep the kids safe, which is at the forefront of all we do, and our toys meet all international standards for safety.